As Southern Co (SO) Stock Rose, Shareholder Rfg Advisory Group LLC Has Trimmed Holding by $5.66 Million

March 18, 2018 - By Graig Alexander

Investors sentiment decreased to 1 in 2017 Q3. Its down 0.16, from 1.16 in 2017Q2. It worsened, as 51 investors sold SO shares while 353 reduced holdings. 76 funds opened positions while 330 raised stakes. 525.28 million shares or 0.91% more from 520.53 million shares in 2017Q2 were reported. Rnc Cap Mngmt Llc reported 0.02% stake. Janney Capital Management Limited Liability, Pennsylvania-based fund reported 327,082 shares. Asset Management stated it has 0.41% in The Southern Company (NYSE:SO). Baker Boyer Bank & Trust reported 1.97% in The Southern Company (NYSE:SO). Brown Advisory Secs Lc has 0.07% invested in The Southern Company (NYSE:SO). Rfg Advisory Gru Llc accumulated 67,314 shares. Personal Advsr Corp has invested 0.34% in The Southern Company (NYSE:SO). Panagora Asset holds 0.11% or 588,272 shares. Manufacturers Life The has 1.68 million shares. First In has invested 0.21% in The Southern Company (NYSE:SO). Warren Averett Asset Mgmt Lc stated it has 27,288 shares or 0.29% of all its holdings. Cetera Advsrs Limited Liability Com, Colorado-based fund reported 70,424 shares. Schaper Benz And Wise Counsel Wi invested in 0.52% or 67,625 shares. Assetmark has invested 0% in The Southern Company (NYSE:SO). Texan Capital Mgmt stated it has 10,228 shares.

Since October 10, 2017, it had 0 insider purchases, and 4 sales for $8.29 million activity. 5,000 shares were sold by Daiss Ann P, worth $261,400. BEATTIE ART P sold $2.46 million worth of stock or 46,941 shares. 25,000 The Southern Company (NYSE:SO) shares with value of $1.30 million were sold by Kerr – II James Y.

Rfg Advisory Group Llc decreased its stake in Southern Co (SO) by 63.17% based on its latest 2017Q3 regulatory filing with the SEC. Rfg Advisory Group Llc sold 115,479 shares as the company’s stock rose 4.35% with the market. The institutional investor held 67,314 shares of the central company at the end of 2017Q3, valued at $3.33M, down from 182,793 at the end of the previous reported quarter. Rfg Advisory Group Llc who had been investing in Southern Co for a number of months, seems to be less bullish one the $44.55B market cap company. The stock increased 0.59% or $0.26 during the last trading session, reaching $44.19. About 9.15 million shares traded or 20.78% up from the average. The Southern Company (NYSE:SO) has risen 2.49% since March 18, 2017 and is uptrending. It has underperformed by 14.21% the S&P500.

Analysts await The Southern Company (NYSE:SO) to report earnings on May, 2. They expect $0.81 EPS, up 22.73 % or $0.15 from last year’s $0.66 per share. SO’s profit will be $816.62M for 13.64 P/E if the $0.81 EPS becomes a reality. After $0.51 actual EPS reported by The Southern Company for the previous quarter, Wall Street now forecasts 58.82 % EPS growth.

The Southern Company (NYSE:SO) Ratings Coverage

Among 20 analysts covering The Southern Company (NYSE:SO), 5 have Buy rating, 6 Sell and 9 Hold. Therefore 25% are positive. The Southern Company had 68 analyst reports since July 21, 2015 according to SRatingsIntel. The firm has “Hold” rating by SunTrust given on Friday, February 23. The rating was maintained by SunTrust on Monday, January 22 with “Hold”. Scotia Capital initiated The Southern Company (NYSE:SO) on Friday, May 13 with “Sector Perform” rating. On Tuesday, February 13 the stock rating was maintained by Morgan Stanley with “Underweight”. The stock of The Southern Company (NYSE:SO) has “Underperform” rating given on Tuesday, October 24 by Bank of America. The stock has “Outperform” rating by RBC Capital Markets on Friday, September 29. As per Monday, March 5, the company rating was maintained by SunTrust. Citigroup maintained it with “Sell” rating and $44 target in Tuesday, October 3 report. The stock of The Southern Company (NYSE:SO) has “Buy” rating given on Tuesday, October 17 by Mizuho. On Tuesday, September 12 the stock rating was maintained by Jefferies with “Buy”.

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